Pricing

Three packages.
Founding-client rates.

Websites and landing pages for local service businesses — contractors, trades, hospitality, retail, professional services. Built once, owned by you forever.

The Menu

Pick a tier. Tiers stack.

Anything in a lower tier stays in every higher one. Most clients start at Starter or Growth and move up within 6–12 months once the leads start coming in.

About these prices. Obsidian Studio is a new studio building its portfolio. Rates are intentionally below market to land our first handful of clients — locking in at today's number locks you out of the marketing rate rise. Early clients get genuine value and a founding-client rate we won't be able to offer again.
Tier 1 · Foundation

Starter Site

For new / single-location businesses. Gets the doors open, gets found on Google, gets the phone ringing.

$450 – $650one-time
  • One-page marketing site (desktop + mobile optimized)
  • Hero, Services, Why Us, Process, Gallery, Reviews, Contact sections
  • Custom domain + HTTPS on a fast CDN
  • On-page SEO foundation (meta, OG, sitemap, robots.txt)
  • Local Schema markup for "near me" search
  • Contact form wired to your email
  • Tap-to-call + sticky bottom CTA on mobile
  • Google Maps embed + business hours
  • 14-day post-launch bug-fix window
Choose Starter →
Most picked Tier 2 · Growth

Growth Site

For established businesses. Built to actually rank and convert — not just exist.

$1,200 – $1,800one-time
  • Everything in Starter, plus:
  • Up to 5 service / product pages (e.g. /services/your-top-services)
  • Service-area pages for top 3–5 cities/towns you serve
  • Before/after gallery or product showcase with mobile-friendly lightbox
  • Quote / booking calculator (configurable to your services and pricing model)
  • Google Reviews widget pulled from your Business Profile
  • Per-page FAQ with FAQPage JSON-LD
  • Image optimization pipeline (lazy-load, srcset, WebP/AVIF)
  • prefers-reduced-motion accessibility pass
  • 2 rounds of revision on copy + layout
  • 30-day post-launch support window
Choose Growth →
Tier 3 · Premium

Pro Site

For brand-positioned businesses that want to be the obvious choice in the region.

$2,800 – $4,500one-time
  • Everything in Starter + Growth, plus:
  • Blog / journal with case studies or product writeups
  • Visualizer — upload a customer photo, drop a product preview onto it
  • Side-by-side product comparison tool
  • Photo / file upload on the inquiry form
  • Pinterest-style showcase feed with tag filters
  • Financing calculator / "as low as $X/mo" widget
  • Live chat → SMS routing
  • Server-side form validation + spam gate
  • Lighthouse 95+ score guarantee
  • Cookie-free analytics + 30-day conversion report
  • 3 rounds of revision on copy + layout
  • 60-day post-launch support
Choose Pro →
Add-on

Care Plan

Optional monthly retainer. Websites rot — this keeps you ahead.

$150 – $300/ month · cancel any time
  • Hosting + security monitoring + uptime alerts
  • Up to 2 hrs/mo of content updates (copy, photos, FAQ)
  • Quarterly SEO check-in + Lighthouse audit
  • Monthly form + analytics summary
  • Priority support (24–48h)
Add Care Plan →
Compare

What's in each tier, at a glance

If a row matters to you, the higher tier has it.

Feature
Starter $450–$650
Growth $1,200–$1,800
Pro $2,800–$4,500
Marketing site (one-page)
Included
Multi-page build (services, area pages)
Up to 5 materials + 3–5 cities
Up to 5 materials + 3–5 cities
Estimate / quote calculator
Included
Included
Google Reviews widget
Included
Included
FAQ JSON-LD
Included
Included
Image optimization + a11y pass
Included
Included
Blog / Project Journal
Included
Slab visualizer
Included
Photo upload on form
Included
Material comparison tool
Included
Financing calculator
Included
Chat → SMS routing
Included
Spam gate + analytics
Included
Lighthouse 95+ guarantee
Included
Revision rounds
1
2
3
Post-launch support
14 days
30 days
60 days
Optional Care Plan retainer
Available
Available
Available
FAQ

Things people ask before picking a tier

Why are these prices below market?
Obsidian Studio is a new studio building its portfolio. Founding-client rates are intentionally below Ontario-market norms and rise as our case-study list grows. Locking in at today's number locks you out of that rise. Early clients get genuine value and a rate we won't be able to offer again.
Why are these prices ranges, not a single number?
Final cost depends on content readiness (do you have photos, copy, reviews ready or do we source them?), the number of service-area pages you want generated, and how many revision rounds you want baked in. The fixed-price proposal is sent after you pick a tier — no surprise invoices.
Do I own the website after it's built?
Yes. Domain, code, images, copy — yours. We retain none of it. If you walk away, everything comes with you.
How long does a build take?
Starter: 7–10 days. Growth: 14–21 days. Pro: 21–35 days. These assume content handoff (photos, logo, copy, reviews) happens within the first 3 days of kickoff.
What industries do you build for?
Local service businesses — contractors, trades, hospitality, retail, professionals, home services. If someone searches for your service in your area and lands on a website, we can build that funnel better.
What if I don't know which tier fits?
Reply "just curious" to the email you got this from (or send a fresh one via the form below). I'll send a 3-question diagnostic so we can pick together in five minutes.
What does the Care Plan actually cover?
Hosting + security monitoring + uptime alerts; up to 2 hours per month of content updates; quarterly SEO check-ins and Lighthouse audits; a monthly form + analytics summary; priority support. Billed monthly, cancel any time.
Start

Reply with a tier (or "just curious")

I send a fixed-price quote within 48 hours of receiving this form. If neither tier fits, say so and I'll recommend one.